Arizona Friends of Chamber Music –
Music that’s old can be new again.

Chamber music’s audience has waned for years. Longtime patrons pass on, and younger listeners often see no clear path to a concert’s doors. The genre is dismissed as old-fashioned, something for old people. It is boring, irrelevant, impenetrable, or so a novice might think. In truth, chamber music is vibrant and complex, deeply connected to literature and visual art. It springs from the inspiring life stories of genius talents and holds the power to move us. To show that chamber music is alive and thriving is to reveal it as modern and approachable, capable of invigorating the will and restore the heart. Presented with intelligence and beauty, music of the past can draw us in as if invented this morning.

Relax. Think. Find joy.

Rebranding, USP, yearly season campaigns,
logo design, visual identity system, tag line,
language, essays, copywriting, poetry editing,
program design, fundraising campaigns,
banners and posters, branded merchandise,
direct mail.